Combining Passion with Business

We need to be clear about what we have to offer before we get into the highly realistic work of actually taking money from other people. Many people would advise you to dive straight into this job without worrying about it too much. And I think that’s a positive thing: not hesitating when it comes to taking action. But there’s something to be said about pausing for a moment to consider the work you want to do before jumping in.

And the fact is that if you don’t get this right, it becomes more complicated. Many people believe a common misconception when they first start a business—when they want to build work that others can buy—and that myth is this: Just pursue your passion. Now, to a large extent, this is true. BUT, you must conduct your business/blog properly in order to fulfill that passion.

Make Things Collide

Simply because you like what you’re doing, the universe does not owe you its attention or perks. Nobody cares about your passion, to put it a little more bluntly. Not unless the passion aligns with what they are searching for.  What matters to them is their passion: their wishes, needs, and problems.

While it’s true that another person’s intense love for a specific project can encourage us, this typically only happens when that person’s enthusiasm intersects with ours.

More than passion is needed to produce a product that will not only last a long time but will also be personally rewarding for you and those willing to pay you for it. In reality, you must find the point where three important factors collide: enthusiasm, ability, and demand. Let’s take a look at each of these with an easy question to ask yourself.

Discovering Your Passion

What do you do when you don’t have to push yourself to do something? That’s one way to look at it. Are you playing golf? Do you ever cook a three-hour meal? Do you call up old friends and have a chat with them? What are some of your favorite ways to lose yourself?

What you enjoy creating is a good indication of the kind of work you should be doing. As I previously said, it is not sufficient in and of itself, but it is a good place to start. We will inevitably burn out or feel like a sellout if we do not have enthusiasm for our job.

Evaluating Your Skills

Not only do we need to love what we’re doing, but we also need to be good at it. It is important that we succeed at it. Skill is what brings in long-term fans and supporters; it’s what gives your customers and clients the courage to keep paying you.

You must be so amazing that they can’t ignore you.  Skill is what keeps the lights on in the company you’re trying to start or expand.

Enable yourself to play with a few different outlets before deciding on one. To see what sticks, toss a few things against the wall. Once you’ve found something you enjoy doing on a daily basis (because many hobbies sound good in theory but are much more of a hassle when it comes to doing the work), stick with it for at least thirty days before giving up to see how you feel. If you still have the appetite for it at the end of a month, you may be onto something.

Assessing Demand

Of course, if all you have is a talent you love, you’re just talking about a hobby. Demand is required to turn an endeavor into a profession: other people would want this product from you.

If you love and are good at something, there will be others who desperately want it. You simply need to find the audience; and find what they are searching for.

I always advise my blogging clients to begin with demand. Since it is, in certain ways, the driving force behind all else. There are some things I do that, when I see other people wanting them from me, fuel my urge to continue doing them. Getting an audience alters how you view yourself in public.

Take a look around when evaluating demand. What other goods or services are currently available in your industry? What is the nature of the competition? What is it that people are already paying for? Can you do something similar, but in your own distinct style?

Walt Disney once said, “We keep moving forward, opening new doors, and doing new things, because we're curious and curiosity keeps leading us down new paths.”. To be successful is to have no limitations, it is to work through all obstacles, to have extreme passion for life, and love for others, and this seems to be the underlying motto of Amber Drake’s life. Drake is a highly accomplished, world-renowned, and published book author, freelance writer and editor, inspirational speaker, an inspiring teacher, a well-reputed canine behaviourist, a canine cancer researcher, and the CEO of Canine Companions. As a child, she was keenly interested in the veterinary field and this interest paved way for her to be the successful businesswoman she is today. Starting with an Associate of Science degree in Biology in 2007 from Jamestown Community College, she has since expanded her knowledge horizon by acquiring a Bachelor of Science in Biology degree with courses from both SUNY Fredonia and Cornell University, followed by a Master of Arts Degree in Education (2011) from Ashford University, a Post-Master’s Educational Certification, and a Doctorate in ABD from the North Central University, Prescott Valley Arizona. Driven by her love for dogs, she regards her company, Canine Companions, as her greatest work-related accomplishment. She wrote the book, ‘Dog Talk: What Your Dog Wants You To Know’ as a comprehensive guide to understanding the behavior of dogs. She has since been involved in numerous writing jobs in the field, varying from writing about veterinary medicine for pet insurance companies to serving as the Co-founder and Vice President at Preferable Pups. She actively engages in content management, copywriting and research work, ghost-writing, and content marketing for organizations around the world. In addition to being an incredibly successful writer, canine behaviorist, and a CEO, she is an educator as well as an experienced curriculum developer. She is a Professor of Veterinary Medicine at Mentoray, where she teaches and develops curriculum. She is also an Adjunct Professor of Professional Sciences at Kaplan University and an Adjunct Instructor of Biology at Jamestown Community College (10+ years). Drake is a woman of many skills. She has been in the freelance content writing field for almost 7 years now with a vast amount of writing experience throughout the past ten years. She is a proficient copywriter, blogger, and has years of experience in content management and development, content creation proofreading, written communication, and correspondence. She has a number of certifications including, but not limited to, Canine Psychology, SEO, Content Marketing, Social Media Marketing, Snapchat Marketing, and Google AdWords. Drake is a woman of extreme passion with great love for her work as a canine behaviourist, writer, and college professor. You can read more about her on her website http:/ or connect with her on her Facebook page,


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